@inproceedings{sgem2017s21057,
  title = {IMPLEMENTATION OF CRM APPLICATION SOFTWARE IN BUSINESS ENTERPRISES},
  author = {Adriana Pavlik},
  booktitle = {SGEM International Multidisciplinary Scientific GeoConference EXPO Proceedings; SGEM2017 17th International Multidisciplinary Scientific GeoConference},
  year = {2017},
  pages = {455-462},
  publisher = {STEF92 Technology},
  doi = {10.5593/sgem2017/53/s21.057}
}