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Title: SUSTAINABILITY AS BUSINESS STRATEGY OF SOCIALLY RESPONSIBLE COMPANIES
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SUSTAINABILITY AS BUSINESS STRATEGY OF SOCIALLY RESPONSIBLE COMPANIES
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1314-2704
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English
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18
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5.3
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The overall objectives for business sustainability have become increasingly more important for companies, and for stakeholders of the company. Socially responsible companies must be involved in creating and developing sustainable businesses, which gives them competitive advantages and added value.
The theoretical frame of the paper is based on the model of value chain. Each element of the chain explores the Corporate Social Responsibility issues, adopted/designed by each functional department of the companies, oriented towards sustainability. The paper investigates, through an analysis based on questionnaires applied in the SMEs from Maramures, Romania, the strength and the importance of sustainability for the organization and influence of integration of responsible sustainability on the value chain of the companies? activities. Results of the study are useful for managers of the companies that wish to implement sustainability within their companies, thereby creating an environmentally, economically and socially responsible business. |
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conference
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18th International Multidisciplinary Scientific GeoConference SGEM 2018
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18th International Multidisciplinary Scientific GeoConference SGEM 2018, 02-08 July, 2018
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Proceedings Paper
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STEF92 Technology
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International Multidisciplinary Scientific GeoConference-SGEM
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Bulgarian Acad Sci; Acad Sci Czech Republ; Latvian Acad Sci; Polish Acad Sci; Russian Acad Sci; Serbian Acad Sci & Arts; Slovak Acad Sci; Natl Acad Sci Ukraine; Natl Acad Sci Armenia; Sci Council Japan; World Acad Sci; European Acad Sci, Arts & Letters; Ac
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775-782
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02-08 July, 2018
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website
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cdrom
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1661
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sustainability; business strategy; competitive advantage; green value chain
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