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SPATIAL CUSTOMER ORIENTATION IN THE SALES PROCESS WITHIN THE RETAIL ENVIRONMENT

Marina Kholod, Michael Khachaturyan

First published: 2016-06-28https://doi.org/10.5593/sgem2016/b21/s07.050View metrics

Publication Impact Profile

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  • Citations
  • CrossRef - Citation Indexes: 3
  • Captures
  • Mendeley - Readers: 8

Publication details

Title
SPATIAL CUSTOMER ORIENTATION IN THE SALES PROCESS WITHIN THE RETAIL ENVIRONMENT
Authors
Marina Kholod, Michael Khachaturyan
Proceedings
SGEM International Multidisciplinary Scientific GeoConference EXPO Proceedings; 16th International Multidisciplinary Scientific GeoConference SGEM2016, Informatics, Geoinformatics and Remote Sensing
Publisher
Stef92 Technology
Year
2016
Pages
389-396
ISSN
1314-2704
ISBN
978-619-7105-58-2
Language
en
Publication type
Conference Paper
References24
  1. Maslennikov V. V., Foresight development of theory and technology of management: methodological foundations. Moscow: RuScience, 2014.

  2. Schmitt B. H., Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers. John Wiley & Sons. 1999.

  3. Sorensen, H., The Science of Shopping, Marketing Research, 30-36, 2003.

  4. Aylott R., Mitchell V. W., An exploratory study of grocery shopping stressors. International Journal of Retail Distribution Management, vol. 26, pp 362-373, 1998.

  5. Hui S. K., Bradlow E. T., Fader P. S., An Integrated Model of Grocery Store Shopping Path and Purchase Behavior. Under Review in Marketing Science, pp. 1-46, 2007.

  6. Khachaturyan M., To the problems of transformation management systems owner's risk. Journal of Economy and Entrepreneurship, vol.10, 2-2, pp. 1146-1151, 2016.

  7. Porter M. E., Competitive advantage: Creating and Sustaining Superior Performance. New York: Simon and Schuster, 1985.

  8. Takai K., Yada K., Relation between Stay-Time and Purchase Probability Based on RFID Data in a Japanese Supermarket. Knowledge-Based and Intelligent Information and Engineering Systems, pp. 254–263, 2010.

  9. Morales A., Kahn B.E., McAlister L., Broniarczyk S.M., Perceptions of assortment variety: The effects of congruency between cons umers’ internal and retailers’ external organization. Journal of Retailing, vol. 81, pp. 159–169, 2005.

  10. Kholod, M., Yada, K., An Examination of the Impact of Neurophysiologic and Environmental Variables on Shopping Behavior of Customers in a Grocery Store in Japan. Frontiers in Artificial Intellegince Applications, vol. 243, pp. 2099–2103, 2012.

  11. Kholod M., Takai K., Yada K., Clockwise and Anticlockwise Directions of Customer Orientation in a Supermarket : Evidence from RFID Data Knowledge-Based and Intellegent Information Engineering Systems, vol.3, pp. 304–309, 2011.

  12. Danalet A., Activity choice modeling for pedestrian facilities. Doctoral Thesis № 6806. Swiss Federal Institute of Technology, Switzerland, 2015. 16th International Multidisciplinary Scientific GeoConference SGEM2016 www.sgem.org

  13. Maslennikov V. V., Foresight development of theory and technology of management: methodological foundations. Moscow: RuScience, 2014.

  14. Schmitt B. H., Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers. John Wiley & Sons. 1999.

  15. Sorensen, H., The Science of Shopping, Marketing Research, 30-36, 2003.

  16. Aylott R., Mitchell V. W., An exploratory study of grocery shopping stressors. International Journal of Retail Distribution Management, vol. 26, pp 362-373, 1998.

  17. Hui S. K., Bradlow E. T., Fader P. S., An Integrated Model of Grocery Store Shopping Path and Purchase Behavior. Under Review in Marketing Science, pp. 1-46, 2007.

  18. Khachaturyan M., To the problems of transformation management systems owner's risk. Journal of Economy and Entrepreneurship, vol.10, 2-2, pp. 1146-1151, 2016.

  19. Porter M. E., Competitive advantage: Creating and Sustaining Superior Performance. New York: Simon and Schuster, 1985.

  20. Takai K., Yada K., Relation between Stay-Time and Purchase Probability Based on RFID Data in a Japanese Supermarket. Knowledge-Based and Intelligent Information and Engineering Systems, pp. 254–263, 2010.

  21. Morales A., Kahn B.E., McAlister L., Broniarczyk S.M., Perceptions of assortment variety: The effects of congruency between cons umers’ internal and retailers’ external organization. Journal of Retailing, vol. 81, pp. 159–169, 2005.

  22. Kholod, M., Yada, K., An Examination of the Impact of Neurophysiologic and Environmental Variables on Shopping Behavior of Customers in a Grocery Store in Japan. Frontiers in Artificial Intellegince Applications, vol. 243, pp. 2099–2103, 2012.

  23. Kholod M., Takai K., Yada K., Clockwise and Anticlockwise Directions of Customer Orientation in a Supermarket : Evidence from RFID Data Knowledge-Based and Intellegent Information Engineering Systems, vol.3, pp. 304–309, 2011.

  24. Danalet A., Activity choice modeling for pedestrian facilities. Doctoral Thesis № 6806. Swiss Federal Institute of Technology, Switzerland, 2015. 16th International Multidisciplinary Scientific GeoConference SGEM2016 www.sgem.org

Citing literature

Number of times cited according to Crossref: 3

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