Scholarly record
ECO-PRODUCTIVITY AS THE SUSTAINABLE COMPETITIVE ADVANTAGE SOURCE: AN ANALYSIS OF RECENT APPLICATIONS FROM TURKISH ENTERPRISES
Abstract
In the context of global environmental crisis being experienced, it has become an obligation to take urgent measures and have environmental awareness for both the nations and the enterprises that are the basic dynamics of the society and indispensable components of the economic life in order to achieve sustainable development. In recent years, it has seen that the comprehension begun with the pollution control in 1970s has been transformed into the comprehension named clean production consisting of the applications of using less resource, energy and hazardous material, recycling the waste materials, and eco-designing. The enterprises can regard the activities of environmental improvement as a cost factor. Actually, the paradigm of eco-productivity as a technique of clean-production aiming to generate minimum pollution while producing more with less resource can be considered as an requisite application in the twenty first century because of its effects on reducing the costs, increasing the corporate image, providing an opportunity for exporting, and strengthening the competitive advantage together with reducing the environmental effects. In addition to these, the increase in the environmental performance considered to be more effective in the future causes the increase in the organizational performance. In this context, this study is a descriptive study that discusses and states the concept of eco-productivity and the applications of sample firms in Turkey.
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