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HOW SUSTAINABLE AND GREEN IS TODAY'S MODERN PRINTING INDUSTRY? MYTHS AND FACTS

Csaba Horváth, Cem Aydemir, Semira Yenidogan

First published: 2023-12-15https://doi.org/10.5593/sgem2023v/4.2/s19.29View metrics

Abstract

Going green ... So many projects to reduce environmental impact start this way and continue with the first task being to eliminate printed communication and go paperless and digital. All this is not driven by thoughtful environmental considerations, but by an aversion to paper-based communication that is wrongly anchored in the social consciousness. The authors draw attention to the misconceptions that people have about paper-based communication, showing that they are untrue and that they are often used to greenwash the digital world, thus distracting attention from the harmful environmental impact of their own processes. At the same time, they present the facts against the myths, citing scientific sources and reports, as well as their own research. They analyse the real environmental impacts of paper-based communication and the extent to which technology processes meet sustainability requirements. The world of print communication (including the modern printing industry) attaches great importance to sustainability. The Gutenberg galaxy has provided the basis for the development of human knowledge and culture for half a millennium and plans to continue to play this role in the future. It aims to meet the requirements of environmental sustainability, the circular economy and to work with the rest of the supply chain to achieve the UN Sustainable Development Goals (SDGs). The authors detail and analyse these processes in their work.

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Publication details

Title
HOW SUSTAINABLE AND GREEN IS TODAY'S MODERN PRINTING INDUSTRY? MYTHS AND FACTS
Authors
Csaba Horváth, Cem Aydemir, Semira Yenidogan
Proceedings
SGEM International Multidisciplinary Scientific GeoConference- EXPO Proceedings; 23rd International Multidisciplinary Scientific GeoConference Proceedings SGEM 2023, Energy and Clean Technologies, Vol 23, Issue 4.2
Publisher
STEF92 Technology
Year
2023
Pages
243-250
SWS Citekey
Horvath20236243250
ISSN
1314-2704
ISBN
978-619-7603-65-1
Language
en
Publication type
Conference Paper
Proceedings contents
Open official contents
Keywords
paper based communicationprinted mediasustainabilitygreen printing
References13

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  9. Cooper, K., Keif, M. G., Macro Jr. K. L.: Lean Printing: Pathway to Succes, PIA/GATFPress, Pittsburgh, USA, 2007

  10. Horvath, C., Geller, R.: Proposal for an eco-friendly printing standard and EEFP (European Eco-friendly Printer) confirmation label and certification system, 19th SGEM International Multidisciplinary Scientific Geoconference, Proceedings, Nano, Bio, Green and Space: Technologies for Sustainable Future (2019) pp. 339-346 DOI: 10.5593/sgem2019v/6.3/s09.044

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  12. Culture and Education committee calls to support the EU book sector and promote reading, Press Releases, 18-07-2023, (https://www.europarl.europa.eu/news/en/press- room/20230717IPR03033/cult-committee-calls-to-support-the-eu-book-sector-and- promote-reading)

  13. INTERGRAF recommendations on CO2 emissions calculation in the printing industry, Version 2.1 � 2021, INTEGRAF (European Federation for Print & Digital Communication), Brussels, Belgium, 2021, p.6

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