
Publication
SERVICE MARKETING OF SOME REGIONAL AIRPORTS
(STEF92 Technology, 2017-06-29, Simona Matuskova, Michal Cervinka, Oldrich Kodym)
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The air traffic in the European Union and operation of individual airports, including service provisions, belong among the most unregulated industries. Free market economies result in keen airport competition, and especially those airports are affected that compete for customers of the same catchment area. Passengers prioritize airports not only because of the quality of the services offered and provided but passengersпїЅ priorities also reflect presentation strategies of airports, as well as their communication a...
Ecology and Environmental Protection2017
