
THE IMPORTANCE OF HEALTH TOURISM IN NATIONAL ECONOMIES AND MARKETING STRATEGIES APPLIED IN THE GLOBAL COMPETITIVE ENVIRONMENT (A Case from Turkey)
(SGEM Scientific GeoConference, 2010, I. Gonen)
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In today’s world, tourism issue has been dealt with in another way, totally different from classic tourism. The countries which are able to constitude variour types of alternative tourism, pioneer the others and multiplying their profit share, they have considerable advantages in payment balances. One of the tourism types thought under the range of variation in tourism is health tourism. In order to have tourism in every season throughout the year. When said health tourism, the first thing to remember is thermal...

