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Inta Ozola

11 linked publication records · Ventspils University of Applied Sciences · Latvia

Author: Inta Ozolaclear all
Showing 1-11 of 11 records
1
SWS 2026 Conference Preprints
Publication

PERCEIVED SUSTAINABILITY AND CONSUMER TRUST IN DIGITAL SUSTAINABLE CONSUMPTION DECISION-MAKING

(STEF92 Technology, 2026, Inta Ozola)

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The growing importance of sustainable consumption in the digital environment highlights the need to better understand how consumer perceptions and trust influence decision-making processes. Digital platforms increasingly shape how sustainability-related information is perceived and interpreted, making perceived sustainability and consumer trust critical factors in sustainable consumption decisions. This article presents the results of a study aimed at analysing how perceived sustainability and consumer trust influ...

Environmental Economics2026
25th International Multidisciplinary Scientific GeoConference Proceedings SGEM2025, Ecology, Environmental Economics, Education, and Legislation, Vol25, Issue 5.1.
Publication

CONSUMER BEHAVIOUR IN GREEN PURCHASING DECISIONS

(STEF92 Technology, 2025-08-15, Inta Ozola)

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The concept of green consumption is becoming increasingly important as climate change and sustainable development principles influence both individual consumer behaviour and business strategies. However, given the growing awareness of environmental challenges, green purchasing is still limited. Although consumers often claim to want to buy green products, their actual behaviour often differs from the declared values. This paper presents the findings of a study which aims to analyse the main factors hindering consu...

Cartography and GIS2025
25th International Multidisciplinary Scientific GeoConference Proceedings SGEM2025, Ecology, Environmental Economics, Education, and Legislation, Vol25, Issue 5.1.
Publication

GREEN MARKETING IMPACT ON BEHAVIOURAL CHANGE FOR SUSTAINABLE CONSUMPTION IN GREEN ECONOMY

(STEF92 Technology, 2025-08-15, Inta Ozola)

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Green growth is defined as a way in which the economy can continue to grow while ensuring the preservation of natural resources for the future. The concept of a green economy, which focuses on economic growth while preserving the natural capacity for renewal, has become a central element of sustainable development policy. The development of a green economy is not limited to energy and infrastructure, but affects all economic development processes, including business communication and market processes. One of these...

Education and Accreditation2025
24th International Multidisciplinary Scientific GeoConference Proceedings SGEM 2024, Ecology, Economics, Education and Legislation, Vol 24, Issue 5.1
Publication

THE INFLUENCE OF MEDIA ECOSYSTEMS ON CONSUMER BEHAVIOR AND DECISION-MAKING FOR SUSTAINABLE DEVELOPMENT

(STEF92 Technology, 2024-11-15, Inta Ozola, Una Libkovska, Liene Resele)

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The European Union's planning documents for 2040 clearly outline the importance of an environmental economy, which focuses on the economic impact of environmental policies and the sustainable management of natural resources, emphasising the need to integrate ecological principles into economic systems. The planning documents at all levels pay particular attention to the circulation of information, to keeping the public informed about the promotion of green thinking and sustainable development. The media ecosystem,...

Ecology and Environmental Protection2024
24th International Multidisciplinary Scientific GeoConference Proceedings SGEM 2024, Ecology, Economics, Education and Legislation, Vol 24, Issue 5.1
Publication

THE ROLE OF SEARCH ENGINE OPTIMISATION IN CUSTOMER DECISION MAKING IN DIGITAL MARKETING FOR SUSTAINABLE DEVELOPMENT

(STEF92 Technology, 2024-11-15, Inta Ozola, Una Libkovska, Sandra Indriksone)

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Search engine optimisation as a separate concept has not been researched extensively compared to other digital marketing tools in Latvia. The aim of this study is to analyse the decision-making process of custumers in the choice of services placed on the internet market for sustainable development. The study is planned to be carried out in five phases, analysing and structuring the offer of companies in different sectors and the choices made by consumers on websites. This article summarises data from the first pha...

Ecology and Environmental Protection2024
SGEM International Multidisciplinary Scientific GeoConference- EXPO Proceedings; 23rd SGEM International Multidisciplinary Scientific GeoConference Proceedings 2023, Ecology, Economics, Education and Legislation, Vol. 23, Issue 5.1
Publication

IMPLEMENTATION OF THE CIRCULAR ECONOMY STRATEGIES IN DIFFERENT INDUSTRIAL PRODUCTION SECTORS

(STEF92 Technology, 2023-10-01, Una Libkovska, Ivo Lemss, Inta Ozola)

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The challenges of economic growth in today's economy are to create optimistic cooperation between industries and the state, local authorities and to maintain sustainability by balancing economic, environmental and social interests. The transition to a circular economy is in many cases understood only as an unnecessary barrier rather than as a new business model. Production based on a linear "take, make, dispose" model is no longer feasible on the grounds of environmental degradation. The aim of the study is to dev...

Ecology and Environmental Protection2023
SGEM International Multidisciplinary Scientific GeoConference- EXPO Proceedings; 22nd SGEM International Multidisciplinary Scientific GeoConference Proceedings 2022
Publication

ECONOMIC VALUE OF PUBLIC SPACE

(STEF92 Technology, 2022-11-15, Inta Ozola, Lilita Sproge, Una Libkovska)

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As the population of metropolitan areas grows, so does the need for private and public outdoor space. In turn, in some EEA (European Economic Area) countries, urban populations are declining, reducing outdoor requirements, and increasing the potential for biodiversity or land degradation. The understanding of private property and its value is constantly evolving and improving. Private property and public outdoor space can mean both concepts or be considered separately. The aim of research on the economic value of ...

Ecology and Environmental Protection2022
SGEM International Multidisciplinary Scientific GeoConference- EXPO Proceedings; 22nd SGEM International Multidisciplinary Scientific GeoConference Proceedings 2022
Publication

THE DEVELOPMENT AND COMPETITIVENESS OF TNE BIOECONOMY AND ORGANIC FARMING IN LATVIA

(STEF92 Technology, 2022-11-15, Una Libkovska, Liene Resele, Inta Ozola, Ieva Zonenberga)

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The aim of this study is to identify opportunities for the development of the bioeconomy in Latvia, assessing its role in the development of the agricultural sector. Nowadays, the development and sustainability of natural resources are of great importance. The bioeconomy can be considered as one of the oldest sectors of the economy, which life sciences and biotechnology can transform into one of the most modern sectors of the economy. From a number of perspectives, one of Latvia's development opportunities is the ...

Ecology and Environmental Protection2022
SGEM International Multidisciplinary Scientific GeoConference EXPO Proceedings; 21st SGEM International Multidisciplinary Scientific GeoConference Proceedings 2021, Water Resources. Forest, Marine and Ocean Ecosystems
Publication

ANALYSIS OF FOREST SECTOR EXPORTS IN LATVIA

(STEF92 Technology, 2021-12-20, Una Libkovska, Liene Resele, Inta Ozola, Rudolfs Jane, Veronika Bikse)

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The aim of this study is to identify opportunities for the development of the Latvian forest sector and to assess competition. Nowadays, the development and sustainability of natural resources is of great importance. The forest resource in Latvia is valued as the most important national natural resource. It is therefore necessary to identify and analyse the factors influencing its development. The study included an analysis of the Latvian forest sector exports. The research methodology includes theoretical concept...

Forest Ecosystems2021
SGEM International Multidisciplinary Scientific GeoConference EXPO Proceedings; 17th International Multidisciplinary Scientific GeoConference SGEM2017, Water Resources. Forest, Marine and Ocean Ecosystems
Publication

ADAPTATION TO CLIMATE CHANGE IN THE BALTIC SEA REGION: MANAGEMENT ASPECTS OF FLOOD AS THE CONSEQUENCES OF CLIMATE CHANGE

(STEF92 Technology, 2017-06-20, sc.admin. Una Libkovska, chem. Ilga Zilniece, Mg. Inta Ozola, oec. Veronika Bikse, oec. Baiba Rivza)

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The study pertains to a regional and local context of the adaptation to climate change and explores the main international and European Union decisions in this regard, as well as the goals set for Latvia. The concept of adaptation is clearly connected with the drafting of sustainable development policy and must be handled at different levels. The study analyses the examples of international and local projects used in the situation of Latvia and the documents drafted by local governments, facilitating implementatio...

Hydrology and Water Resources2017
SGEM International Multidisciplinary Scientific GeoConference EXPO Proceedings; 17th International Multidisciplinary Scientific GeoConference SGEM2017, Ecology, Economics, Education and Legislation
Publication

ANALYSIS OF THE FACTORS AFFECTING DEVELOPMENT OF THE MARITIME TERRITORIES OF LATVIA

(STEF92 Technology, 2017-06-20, oec. Veronika Bikse, sc.admin. Una Libkovska, Mg. Inta Ozola)

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The maritime territories play a significant environmental, economic, social, cultural and recreational role. It is therefore important to achieve a balanced, sustainable development to ensure equal opportunities for the population of all regions, bridging any gaps between the territories. Special attention is paid to developmental directions and opportunities of the maritime territories. The purpose of this research study is to identify the factors affecting development of the maritime territories of Latvia, perfo...

Ecology and Environmental Protection2017
Showing 1-11 of 11 records
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