SWS Academic Research eLibraryEarth & Planetary Sciences

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I.

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9th International Multidisciplinary Scientific GeoConference SGEM2009
Publication

INTERNET AS A DESTINATION MARKETING-MANAGEMENT TOOL

(SGEM Scientific GeoConference, 2009, B. Stehlikova, P. Horovcak)

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The Internet is widely used medium at present. It is a complex of the various services individual, and interconnected. It offers significant opportunities on sides, of companies and of customers. The current development of tourism has been for long influenced by the development of ICT, globalization and deregulation. Tourism industry was in relation to the use of the Internet and other technologies already classified as E-specific since 2003, by the E-BUSINESS WATCH. The long-time trend at international tourism is...

Informatics2009
8th International Scientific Conference - SGEM2008
Publication

COMPLEX EVALUATION OF ELECTRONIC TEST BY BOTH USER CATEGORIES (TEACHER AND ALSO STUDENT)

(SGEM Scientific GeoConference, 2008, P. Horovnak, B. Stehlikova)

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The electronic test utilization brings into the valuation process an objectifying element (the same conditions for all tested, the criterions specified forwardly). The main teacher’s aim in this process is effectively and fairly to evaluate students’ work (preparation). This fact underlies an approach to test’s questions formulation and creation. An important assumption of successful usage of electronic knowledge test (EKT) application is its orientation to user. For the purposes of EKT quality valuation the...

Education and Accreditation2008
7th International Scientific Conference - SGEM2007
Publication

EDUCATION AS A TOOL FOR TOURISM DEVELOPMENT

(SGEM Scientific GeoConference, 2007, B. Krsak, B. Stehlikova, M. Tausova, K. Kamenikova)

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Each employee has a unique potential, which need to be stimulated due to be most productive. Education is an important factor for this stimulation. Only well educated employees are real competitive advantage for the company. In the year 2006 we have realized research study of educational needs of tourism organization in KoС™ice region. We tried to identify factors, which are necessary for the real development of tourism. In the study we have found areas, in which human resources needs to be strengthened. The follo...

Education and Accreditation2007
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